Liuba was born in a small village in the Volinsky region. In childhood she loved reading books. An important leap for a teenager was studying in a closed school 150 km from home. After graduation of the Lyceum with an in-depth study of chemistry, her choice of future became ecological directly in the National Technical University of Ukraine “Igor Sikorsky Kyiv Polytechnic Institute”. However, since her student time she has been working in advertising in an international company.
A background in different areas of the market helped Liuba create a business strategy based on marketing research and working marketing formulas.
To become more experienced in marketing and to improve her own knowledge, such courses as IE Business School, integrated marketing communications and IMBA have helped .
Sport, intrinsic motivation, ambitions and discipline - key features of her personality.